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Short Attention Span and Lack of Interest Are Two Different Things
Humans’ attention span is seriously deteriorating, and content marketers are finding themselves in a tight spot. Earlier this year, a Microsoft study revealed that the attention span of humans is...
View ArticleCall Center Tactics: Surviving a PR Crisis in a Digital Age
Your call center can rescue you from a massive PR nightmare. For brand managers, the web is technology’s greatest gift to mankind. It is, for them, a place brimming with business opportunities and new...
View ArticleCan Boring, Predictable Brands Outshine Their Flashier Competitors?
Are predictable marketing and customer support strategies really that bad? Entrepreneurs are living in a time wherein everyone wants to be the next Zappos or Starbucks. In short, everybody out there...
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